Company News, New Products

Jelly Pop Arrives at e.l.f.

New color and skin care collection features unique texture.

Fresh for summer, e.l.f. Cosmetics launched its vegan and cruelty-free Jelly Pop Collection, a new watermelon-infused line of color and skin care products that combine the beauty of sheer, subtle color with a unique jelly texture.   Inclusive of hydrating products with added skincare benefits to provide a sheer wash of color, dewy skin and a luminous glow, the collection ranges from $5-$15 and is available on elfcosmetics.com, Ulta and Ulta.com. Jelly Pop is the first collection to unveil e.l....

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